Ulta’s 21 Days of Beauty sale is arguably the best sale of the year. You can get prestige products at drugstore prices with 50% discounts. I’ve rounded up my faves, tried-and-true, cruelty-free and many in my freelance kit too. Here are the things I’d buy if I were you, or that I will be buying…as me. Mark these on your calendar and please note that some are online only. The prices will only be 50% off on the day of the sale.
3/22: Buxom Full-On Lip Cream • $10 If you’re not a lipstick person, you’ll love the color these give but with a non-sticky lipgloss feel. White Russian is super popular.
3/23: Stila Smudge Stick Waterproof Eyeliner • $11 These truly last and I love using them on myself and clients.
3/27: IT Brushes For ULTA Airbrush Smoothing Foundation Brush #102 • $11 This is my must-buy. I love It Cosmetics synthetic brushes and I’ve been wanting one this exact shapes for buffing in my RCMA foundation.
3/29: It Cosmetics Naturally Pretty Vol 1 Matte Eyeshadow Palette • $21 This is one of the best matte palettes and I’ve used it a ton. It offers every flattering shade you’d need for day or night time looks. I’m totally digging this out and using it tomorrow because now I miss it.
3/31: Smashbox Photo Finish Primer Water • $16 I wasn’t sold on this at first, concluding it was fancy water, but now I dig it. It’s refreshing, excellent for sensitive skin and a great makeup reviving spray in addition to primer.
4/2: Lorac Unzipped Eyeshadow Palette • $21 I love this palette so damn much. It’s so gorgeous for bridal work and I’m now tempted to get the Unzipped Gold. Someone slap my hand.
4/4: bareMinerals Revamped Lash Domination Volumizing Mascara • $9.50 This is an awesome mascara for drugstore price. The helix brush is the tits. See it used here.
4/6: Stila One Step Correct Triple Swirl Helix Primer • $18 This is the most effective primer for neutralizing redness. I’ve talked about it here.
I’m getting anxious, worrying I’ll forget to get the things I want because only once a year can you score these prices. Ok, ready, set, shop!