I once did an all drugstore tutorial, with one major exception. I simply refused to use a drugstore brow product because at the time, I truly didn’t believe there was one that did the job even half as well as Anastasia Beverly Hills Brow Wiz. Every other brow pencil I tried would either be too soft, too hard, and in most cases, the color was never right. For my coloring, I need an ash brown, nothing golden or reddish in the slightest. Well friends, I may have just found your Brow Wiz drugstore dupe. At less than half the price, NYX Micro Brow is a nearly identical dupe.
The 3 P’s
Packaging Identical. Spoolies may vary slightly in shape but function the same. Plastic casing on both that is the exact same size with the exact same product tip size as well.
Price Anastasia’s Brow Wiz retails for $21, a hefty price when you seem to go through them quickly like I do. NYX Micro Brow Pencil is less than half of that at $9.99.
Pigment This is the only discernible area of difference that I can detect. The NYX Micro Brow color Ash Brown looks warmer when swatched but when applied to the brow, I don’t think anyone could tell it wasn’t Brow Wiz in Medium Brown.
Wear NYX Micro Brow did not appear to wear any less time than Brow Wiz.
Consistency Both pencils have a firmer consistency than any other brow pencil I’ve tried, with Micro Brow being possibly a bit firmer still. However, it is not so brittle that I’ve had any issues with it breaking off.