When I worked at Sephora, I liked to play this game where I’d try to guess the question people were going to ask, before they asked it. 9 times out of 10, the question was “can you help me find a foundation?” That being said, I formed some pretty set opinions on certain brands and formulas. I learned what worked for lots of people, and what seemed to never work. These are my 5 tried-and-true favorites! I’ll tell you why.
1. For a medium-coverage, dewy drugstore foundation, L’Oreal True Match Lumi is it. I love the pump-style glass bottle and the myriad of undertones. Shade Tips: The True Match line is great because it’s broken into warm, cool and neutral undertones for you. I’m quite yellow/olive so I stick to the W’s. I mix W1-2 with W4 right now. Application Tips: I recommend applying with the Real Techniques Buffing Brush.
2. For a foundation that has never let this dry-skinned, yellow girl down, NARS Sheer Glow is my beloved. I have never found another foundation I loved as much. Ignore the word “sheer” in the name as it’s a full coverage in my book. It’s beautiful, natural, not shimmery or heavy. If you have oily skin, you might like the the Sheer Matte formula. Shade Tips: I wear Ceylan currently, Fiji in summer. The entire line is quite yellow-based with the exception of the middle-tone Santa Fe and paler Mont Blanc. The shade spectrum is particularly impressive on the darker end. Application Tips: I recommend applying with the Sigma F80.
3. What can I say about Revlon Colorstay that hasn’t already been said? It’s the drugstore pick for the fullest coverage and best staying power. I used it during the Allure Beauty Blogger Awards here! Shade Tips: The shade range isn’t great for yellow undertones, though I found a rare gem in Golden Beige 300. It’s only available in the Oily/Combination formula, and even though I’m dry, the formula wasn’t much different. Application Tips: I recommend applying with a beautyblender.
4. This foundation is the newest in the list and a major home run for Urban Decay. It has a very thin consistency, but the coverage is superb. It smells like house paint, which I weirdly love. It has anti-aging peptides and light-diffusing particles. Shade Tips: All colors that end in .0 lean more yellow and shades that end in .5 are more pink. 4.0 is the most yellow/olive by far. 3.5 is one of the more popular medium shades. Application Tips: The Good Karma Foundation brush was developed for this particular foundation and it’s really nice!
5. Oily skin? Here’s the foundation for ya! With excellent coverage and photograph-ability, Mat Velvet is baller. Shade Tips: If you’re accustomed to Make Up For Ever’s HD Foundation, you won’t find the same shades and range here. As a rule, the shades tend to run more pink. Application Tips: A damp beautyblender will give you a lighter feel.
So, I’m dying to know! What’s your favorite foundation? Comment below!